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With all the tires you encounter every day, it is easy to forget their humble beginning and just how far they have come since the early days of automotive development. Follow along as we recap the incredible evolution that has taken us from simple rubber rings to the products we see today. The tire had rather humble beginnings. In the late 1800's the invention of the automobile necessitated something for them to roll on. Until then, wheels were rolling around on hard wooden rims or metal bands....

Summer is a great time to head to the movies and what could be more American than heading to the local drive-in to take in a movie while enjoying a piece of classic Americana?  But don't head to the drive-in unprepared.  Follow these quick tips to make the most of your viewing experience. 1. Check Your Battery - Drive-in theaters these days pipe the audio through your car stereo and you won't be able to leave your engine running for a two hour plus cinematic experience.  Your battery will be do...

Head into the showroom at any tire retailer and you will find a dizzying array of tire types, sizes, tread patterns and other variables that can have you turning right back around and heading the other way.  The good news is a step-by-step approach to choosing the right tires for your car, truck or SUV with a little knowledge can make the process much simpler and give you great results. The type of tire you need depends on what kind of vehicle you have, your driving style and the type of weathe...

You notice that suddenly your vehicle seems to be getting worse gas mileage than it did awhile back. Why? What happened? Like with most things on your vehicle, there can be numerous problems at the root of poor fuel economy. Let’s start with the simple ones and work our way to the more complicated issues: Tires: This one’s easy. Underinflated tires mean more rolling resistance (think about riding a bike with a low tire), and more rolling resistance means poorer fuel economy. Check your tire ...

Your tires are a big investment, and while it’s easy to just take them for granted, you want them to last through their entire warranty phase (at least). Here are some tips on how to get the most life out of a set of tires: Tire rotations: No vehicle has 50/50 weight distribution from front to rear, and front tires see a different set of stresses from braking and cornering. Rotating your tires at a 5,000-mile interval ensures even wear and good drivability and handling. Proper inflation: Under...